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| (L-R) Tatsumo Harano Development Leader Honda R&D Asia-Pacific, and Noriyuki Takakura President and General Manager Honda Cars Philippines, Inc. during the All-New Honda Brio media launch on April 23, 2019 at the Grand Hyatt Manila in Bonifacio Global City. |
As a response to the clamor of young hardworking Filipinos who aspire to own and experience Honda’s superior craftsmanship and flawless engineering at an affordable package, Honda Cars Philippines (HCP) launched the all-new very affordable Honda Brio.
The grand launch was held at the Grand Hyatt Manila, BGC, Taguig City on the 23rd of April, 2019. Attending this prestigious event were top HCP officers headed by its President and General Manager Noriyuki Takakura, Honda Motor Company Asia-Pacific executives, and the countries' top automotive journalists and motoring media.
"The all-new Honda Brio, re-designed and re-engineered, is now more spacious, more affordable, and also looks sportier than its predecessor....we are confident that we will be able to provide a big group that will stand out over its class," said Noriyuki Takakura in his welcoming remarks.
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| Noriyuki Takakura, President and General Manager of Honda Cars Philippines, Inc. |
DEVELOPMENT CONCEPT
Now on its 2nd generation, The All-New Brio was developed based on the grand concept “Proud Over Class”. The grand concept stemmed from the intention to improve aspects of the vehicle that its users need. With this, the All-New Brio was developed to be one-class above its segment with significant improvements specifically with its dimensions.
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| Tatsumo Harano, Development Leader Honda R&D Asia-Pacific. |
SIZE MATTERS
Given its compact exterior dimensions, the All-New Brio now gets an additional 60mm of wheelbase and 90mm of extended cargo area as compared to its predecessor. It now provides a more comfortable rear cabin space with added legroom compared to its predecessor. As for the cargo space, the All-New Brio also manages to feature a well accommodating 258 Liters of cargo with the rear seats up. Cargo capacity can also be increased to 710 liters with the rear seats folded down. This flexible interior space allows the All-New Brio to carry various kinds of cargo given its compact body size.
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| It has a roomier interior. |
DYNAMIC AND MATURE EXTERIOR
The All-New Brio exudes a strong sporty front fascia that blends with its character lines featuring a Honeycomb Front Grille and Multi-Reflector Halogen Headlights with LED Parking Light Guides, which contributes to a wider look and strong sense of motion with a sporty expression.
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| The All-New Hond Brio RS has a wider look and a strong sense of motion with a sporty expression. |
At the rear, the All-New Brio now features a new tailgate as compared to the large glass panel found in its predecessor. The large external red lenses of the tail and brake lights expand to the edge of the vehicle, emphasizing the Brio’s rear wide stance. The All-New Brio sits on 14-inch alloy wheels for 1.2 V CVT variant offering a sleek and sporty stance.
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| At the rear, the All-New Brio now features a new tailgate. |
INTERIOR STYLING
Interior styling of the All-New Brio revolves around the direction of COMFORT, HARMONY and HIGH QUALITY, which is expressed in its space and the high-quality interior materials used. For added convenience, the All-New Brio now features Manual Air Conditioning with Digital Display. For the in-car entertainment, two different audio head unit options can be found at the center of the All-New Brio: a 7-inch touchscreen audio system for the 1.2 V CVT, and a 1-Din Audio head unit for the 1.2 S MT. The two audio systems, despite their difference, both provide a more intuitive entertainment functionality as then allow passengers to connect their devices via Bluetooth connectivity for audio streaming or connect their devices via USB port connection, which would allow various multimedia devices to be controlled through the audio systems.
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| Cockpit styling of the All-New Honda Brio RS. |
ALL-NEW BRIO RS
With its popularity as a sport compact car in the Southeast Asian Market, The RS variant was developed to express Honda’s Sporty Spirit based on the Small RS Concept previewed last 2018. The RS variant aims to enhance the sporty exterior design of the All-New Brio, which represents Honda’s vision of a small sporty car. The All-New Brio RS features an aggressive sporty exterior design with its RS Design Piano Black Front Grille, RS Design 15-inch Alloy Wheels, RS Design Side Sill Garnish, Rear Bumper Garnish, and Tailgate Spoiler. All of these added features give the All-New Brio a more enhanced sporty exterior look.
Complementing the enhanced sporty exterior, the interior of the All-New Brio RS also emphasizes Honda’s sporty image. Inside, the variant’s RS Design Interior with Orange accents is highly emphasized on both dashboard and door trims. Paired with Black Fabric Seats with Orange Accents, this gives the driver and passenger a sportier and high-quality appearance. Further enhancing the overall passenger experience, the All-New Brio RS also features a 7-inch touchscreen audio system with Bluetooth and USB connectivity for audio streaming. However, compared to the other variants, the All-New Brio RS features a 6-speaker audio set-up inclusive of additional two tweeters which allows a more enhanced audio experience.
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| Orange accents is highly emphasized on both dashboard and door trims. |
Completing the sporty image of the All-New Brio , a 2-Tone Black Top RS variant featuring the RS exclusive Phoenix Orange Pearl color will be available together with other colors.
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| Sporty 2-Tone Black Top on the RS variant. |
POWER UNDER THE HOOD
Powering the All-New Brio is a new 1.2 Liter 4-cylinder SOHC i-VTEC engine that produces a maximum power of 90 ps at 6,000 rpm and 11.2 kg-m of torque at 4,800 rpm. This is mated to a Continuously Variable Transmission (CVT) developed based on Honda’s Earth Dreams Technology. The engine and transmission combined provide a smooth, powerful off-the-line acceleration and efficient fuel economy for Honda’s new small hatchback. For those who prefer driving a Manual Transmission, a 5-Speed Manual Transmission option will be available for the 1.2 S MT Variant.
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| Powering the All-New Brio is a new 1.2 Liter 4-cylinder SOHC i-VTEC engine that produces a maximum power of 90 ps at 6,000 rpm and 11.2 kg-m of torque at 4,800 rpm. |
SAFETY IN MIND
In terms of safety, the All-New Brio received a Four Star ASEAN NCAP safety rating as it comes equipped with active and passive vehicle safety features. Honda’s G-CON technology enhances impact absorption for the added protection of passengers in an event of a collision. In addition, all variants of the All-New Brio will get Dual Front Driver and Front Passenger SRS Airbags and Anti-lock Braking System (ABS) as standard. All of these give the driver and passengers peace of mind while on the road.
COLORS TO DRIVE YOU WILD
• Phoenix Orange (New color; exclusive for 1.2 RS Black Top CVT)
• Carnival Yellow (New color; 1.2 RS Black Top CVT and 1.2 V CVT only)
• Rallye Red (1.2 V CVT and 1.2 S MT only)
• Modern Steel Metallic (1.2 RS CVT, 1.2 V CVT and 1.2 S MT)
• Taffeta White
PROMO
Honda will be offering the All-New Honda Brio at the following Special Introductory Suggested Retail Prices until June 2019:
• 1.2 RS Black TopNavi CVT: Php 732,000
• 1.2 RS Navi CVT: PHP 727,000
• 1.2V CVT: PHP 646,000
• 1.2 S MT: PHP 585,000
For more information on the All-New Brio and other Honda products, visit any of the authorized Honda Car dealerships today or you may visit the Honda Cars Philippines, Inc. official website at www.hondaphil.com.
Watch the full live video:
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Monch "Monchster" Henares is an award-winning automotive journalist and feature writer for the Philippine Daily Inquirer's "Road Talk", media blogger @ MonchsterChronicles, tech and motoring specialist, inventor, and automotive engineer. He managed the motorpool for a limousine company in Las Vegas, Nevada, USA. He is now based in Manila, Philippines and is the President of BuildMeUp Corp.
You may e-mail him at monchnrs@gmail.com
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